Cohorted Cult

Great hair days start at the root—and Grow Gorgeous builds from there. The brand’s mission is simple: use clinically proven, skincare-inspired formulas to empower confidence and help every hair type look fuller, thicker and healthier. Their approach puts scalp care first, nurturing roots so strands can thrive, and it’s all done with a “purely positive” ethos: vegan, cruelty-free, and formulated without parabens, sulphates, silicones, phthalates or mineral oil.

Whether you’re chasing extra density, bounce, strength or calm for a fussy scalp, Grow Gorgeous organizes solutions into targeted ranges—including Intense, Repair, Volume, Balance, Curl, Sensitive and Defence—so you can build a routine that actually fits your hair’s needs. And if you’ve heard the hype about their Hair Growth Serum, it’s for good reason: the brand reports it can deliver hair that looks up to 13% thicker, backed by user trials and instrumental testing.