What is Greenwashing?

[eltd_dropcaps type=”normal” color=”” background_color=””]I[/eltd_dropcaps]’m sure by now, everyone connected to the internet is familiar with the term “fast fashion” and its detrimental impact on the planet. I’m here to tell you that it’s not your fault, but the fault of millionaire fashion companies that successfully brainwash us. The fast fashion industry is a mind-game, advertisement is more convincing than ever and as a society, we have the largest sum of disposable income than ever before.
eBay and Amazon launched the e-commerce industry back in 1995, when the entire online shopping market was valued at only $131 million. The Fashion and Apparel Industry Report estimated worldwide e-commerce revenue to reach $712.9 billion by 2022. We are living in an age where social media can make us feel so irrelevant for something as normal as repeating an outfit.
Lost Stock: The Mystery Clothes Box That Can Help Bangladeshi Workers

[vc_row][vc_column][vc_column_text][eltd_dropcaps type=”normal” color=”” background_color=””]T[/eltd_dropcaps]he doors to our favourite retailers are firmly closed due to lockdown and even if they open, do we really need a new weekend party outfit anytime soon? The current situation has made us as consumers re-assess fast fashion, highlighting just how unsustainable the industry really is. [/vc_column_text][vc_empty_space][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]A number of orders placed by huge global brands […]
Creating a Timeless, Winter Wardrobe

[eltd_dropcaps type=”normal” color=”” background_color=””]S[/eltd_dropcaps]ustainability is a thing we often pass by and don’t take into account when funding the newest fads; what does sustainable really mean? How can we really be sustainable, in a world where fast fashion is the newest way to shop?
Fast Fashion: The Devastating Impacts

[eltd_dropcaps type=”normal” color=”” background_color=””]W[/eltd_dropcaps]ith #secondhandseptember starting to fade in our rearview mirrors, the topic of ‘fast fashion’ has never been hotter. According to Greenpeace, fast fashion has risen 60% over the last 15 years, racking up consumers carbon footprints, and causing serious damage to our climate.