4 Newly Released K-beauty Products for AW/ 2020

[eltd_dropcaps type=”normal” color=”” background_color=””]T[/eltd_dropcaps]rends come and go among both the Western and Korean beauty scenes, but Korean brands are notorious for ending and beginning a year on a high with countless new skincare releases to get us talking for months on end. This Autumn/Winter is no exception to this and so it’s becoming difficult to keep track of new product releases as we approach Christmas and 2021.

Artemisia: What is it and why is it used in skincare?

[eltd_dropcaps type=”normal” color=”” background_color=””]A[/eltd_dropcaps]rtemisia Vulgaris, otherwise known as Mugwort, took the Korean skincare industry by storm in 2018 and throughout last year. However, the sudden surge in popularity wasn’t just a come and go trend, and is now considered to be a staple ingredient in the skincare routines of those with sensitive, oily and acne-prone skin types. 

The Sun Essence You Didnt Know You Need

[eltd_dropcaps type=”normal” color=”” background_color=””]O[/eltd_dropcaps]ne skincare mistake a lot of people make is not applying SPF on a daily basis. Even if it’s a cloudy day, the damage to your skin is irreversible. With a lot of sunscreens having greasy formulas, they’re not ideal for wearing under makeup, and can put people of opting for daily SPF.  

The K-Beauty brand “Keep Cool” Soothe Bamboo Sun Essence is an organic (chemical) sunscreen with no white cast whatsoever. The formula leaves a smooth, matte finish and no greasy residue (it’s a dream under makeup). If you like sunscreens that feel moisturising while at the same time providing the maximum amount of protection (SPF50 PA++++) you’ll love this as much as I do.