fresh’s skincare philosophy is based on the belief that your skin is a living organ with ever-changing needs. These needs depend on where you live, the time of year, and even the time of day. Just like how your body has cravings—some days you feel like eating rich foods and other times lighter, healthier veggies—your skin also has cravings. Just listen to your skin; it will tell you what it is wants, and fresh will take care of the rest.
fresh creates products that can be used in any combination, and they offer a face mask for every mood. There are three main moments for masking: prepping to maximise your routine, enhancing for instant self-care, and overnight for addressing concerns while you sleep. The key to making a custom ritual is to pick one mask from each and apply in that order.
All of these masks can be found in the Cohorted X fresh Beauty Box, available here.
For more information and to discover the full range of fresh products, visit fresh.com.
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